Built by someone who buys the ads.
Clickfall is UK first-party tracking software for online stores and lead-gen sites. It counts every visit within UK law and sends real sales and leads back to your ad platforms, with a receipt for every one.
Clickfall is tracking software. It isn’t connected to the Clickfall video game or clickfall.fun.
Who built it
Seth Leech has run paid media since 2022, across Google, Meta, TikTok and Microsoft Ads. Based in Yorkshire, UK.
Why
I run ads for a living. Every month I watched the platforms report one number and the backend report another, and every month the platform’s number was the one the algorithm learned from.
Then the law changed and almost nobody in marketing noticed.
So I built the tracking I wanted: on your domain, inside the law, every guess labelled, every send receipted.
Where the company is
Clickfall is run by SJL Media Holdings Ltd, a company registered in England and Wales, company number 17573211. Registered office: 4 Station Road, Huddersfield, HD4 6XN.
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This explains the law in plain English. It isn't legal advice.